Mobile Web Users Want Speed, Security, Personalized Experiences

Eight out of 10 countries said that speed was the most important factor for their mobile web experience, according to a survey by Netbiscuits.

Speed was the most important factor for consumers’ mobile Web experience in eight out of 10 countries surveyed by software solutions specialist Netbiscuits. The latest data, extracted from the the company’s People’s Web Report and featuring responses from 5,000 consumers, found that the starkest differences in mobile usage were between developed and emerging markets.