Social media hacking: What do you do when your brand gets hijacked

We all know that having your social media account hacked is a common occurrence, one that’s usually nothing more than an inconvenience. When it happens to a personal account it’s something that can be soon overcome. However, when it happens to a brand account it’s much more damaging.

Quite a few high profile accounts have been hacked recently, the most ‘amusing’ one being the attack on Burger King’s Twitter account which hackers ‘rebranded’ as McDonalds.